Style on Aspen Slopes: Where to Shop and What to Wear


With so much to see outdoors, quality winter wear is key to enjoying a stay in this alpine village. Conveniently, Aspen has a plethora of shops from which to choose that specialize in bespoke items for men, women and children, making it easy to find coats, sweaters, jackets and any other cold weather accouterments a traveler may need during their stay.

Whether it’s a puffer jackets that will transition from ski to supper or a parka meant to trap the heat in while keeping the snow out, the right winter wear can be found here in town—and expert concierges are happy to point visitors to the right shops that will have them covered from head to toe.




Based out of Canada, the Lululemon team knows how to make warm and stylish outerwear that will transition from a day in the snow to dinner and drinks. “Lululemon opened their store on Galena Street this July and specializes in stylish athletic and outerwear apparel very fitting to the active Aspen lifestyle. [It is] a hip clothing line that is different [than] your regular mountain town attire.” (204 S. Galena St.; 970-925-2033; —Lynsey Martin, a residence concierge in Aspen


Performance Ski

A leading provider of quality clothing and ski apparel in the Aspen area, Performance Ski has plenty of options for visitors to peruse. “It’s great high-end clothing with a lot of European brands, … a lot of brands you won’t find anywhere else. There are a lot of unique items [and] the people there are knowledgeable.” (408 S. Hunter St.; 970-925-8657) —The concierge team at Viceroy Snowmass



Alex Irvin

The fashion-forward set will enjoy the offerings at Aspen’s Gorsuch. “I really like to window shop [there]. It’s a … high-quality outerwear store. They also have really trendy and up-and-coming outfits that can go from apres-ski to eveningwear. They have big furry boots and big furry hats—all the fun stuff you see in Aspen.” (419 E. Cooper Ave.; 970-925-7576; —Celeste Kemp, concierge at The Westin Snowmass Resort


Amber’s Uptown Consignment

Those who like a bit of adventure with their shopping will love searching for the perfect designer jacket at Amber’s Uptown Consignment. “[This] is not your ordinary consignment store. They have great outerwear—from used to brand-new [and] never been worn. You’ll be able to choose designer clothes from the rich and famous, or lightly worn garments for an absolute steal.” (517 E. Hopkins Ave.; 970-925-9818) —Lynsey Martin, a residence concierge in Aspen


Four-Mountain Sports

Four Mt Sports_final
Alex Irvin

“For the more practical shopper, I recommend Four-Mountain Sports … located at the base of each of the four mountains and featuring the Helly Hansen line. [It] is the same line that ski instructors and lifties wear. … So, if you are looking to do as the locals do, Four-Mountain Sports would be the place to go.” There are nine locations across Aspen, including one at the base of each mountain. ( —The concierge team at Hotel Jerome


Aspen Sports

For an all-around cold-weather gear experience, Aspen Sports is a surefire option with nine locations around town. “They are located in Aspen and Snowmass. They have a wide range of popular brands available. … It’s not super high-end—it’s everything in between. You can go in for something quick and inexpensive or you can go in if you’re looking for a really nice ski jacket as well.” ( —Celeste Kemp, concierge at The Westin Snowmass Resort




Boasting styles ranging from casual cardigans and T-shirts to heavier coats, the French brand Moncler has men, women and children covered with an array of designs. “For outwear, there [are] plenty of choices within the central core of town. My favorite [is] Moncler for the more discerning shopper. … Some of the highlights [of] the winter line include the Gamme Rouge line for ladies.” (432 E. Hyman Ave.; 970-544-5558; —The concierge team at Hotel Jerome


—Written by Bria Balliet